GAM has a fleet of more than 18,000 units establishing the company as the largest rental company by far in Spain and furthermore with operations in nine other countries including Latin America, and one of the major European rentals.

The deployment of the Trackunit fleet management solution has already started and GAM customers will soon be able to take advantage of the increased level of digitalization as this will enable GAM to develop new business models with even better individual service, accurate documentation of usage and eliminate downtime. Access to machine-data via the Trackunit Go app and Trackunit Manager software means that service technicians can watch over much more machines and assets than previous and get easy access to schedule services and repairs at a convenient time. GAM has already started training, installation and backend implementation.

The partnership agreement was signed after GAM did a meticulous screening of possible solutions and then chose Trackunit after a qualification test in Europe and Latin America. “GAM has chosen to be a part of something bigger – an ecosystem of customers, suppliers and partners – and they see the qualities and future perspectives of the Trackunit solution. We are certainly looking forward to a valuable partnership”, says Soeren Brogaard Jensen, Trackunit CCO

“With the Trackunit fleet management we harvest the benefits of getting direct and easy access to equipment data and are able to significantly increase our fleet efficiency. Implementing the new system is a challenging work across the organization, but we are very excited about providing a qualified and differentiate value added service to our customers”, says Ana Jorge, GAM Director for Fleet and Logistics.

About Trackunit

Trackunit is specialized in fleet management solutions connecting and tracking machines and operators across a wide range of industries. Trackunit’s IoT services collect and analyze machine data in real-time to deliver actionable, proactive and predictive information, empowering customers with data-driven foresight.

Trackunit promises to eliminate downtime by 2025. The ambition of this mission is not only to recover from budget and schedule overruns, but also to re-establish the reputation of the industry for innovation and leadership.

From operator safety and machine health to business optimization, Trackunit’s industry-leading telematics software, hardware and services benefit the everyday operations of customers worldwide. Trackunit services its customers directly from its headquarters in Denmark and Chicago, IL and through subsidiaries in Sweden, Norway, France, Holland, Germany and England.